Web Design

Your website needs to explain the business clearly and be manageable by your team. We can plan the pages, write the copy, design the interface, build the front end and support the launch.

Is this where you're stuck?

Clients often come to us with one of these problems. You don't need to know the solution before you get in touch.

  • The website no longer reflects the services or customers you have now.
  • Visitors struggle to understand the offer or what to do next.
  • The pages look inconsistent after several rounds of updates.
  • Your team cannot make routine content changes without developer help.

What could we work on?

Your project might need one part of this list or several. We'll scope only what's needed.

Website review

Review the current pages, content, navigation and technical setup before deciding what should stay or change.

Page structure and copy

Organize the information around customer questions and write the website copy included in the project.

Visual and interface design

Create responsive page designs that fit the business brand and make the next step clear.

Brand alignment and website graphics

Refine the visual direction and create the graphics or reusable assets the website needs.

Front-end development

Build the approved pages and interactions for current browsers and screen sizes.

Launch and handover

Check the finished site, transfer access and show your team how to manage it.

Brand and graphic design support

A website sometimes needs more than page design. We can update a logo, clarify the visual direction or create the graphics the site needs. If you only need one of those things, ask us and we'll confirm whether it makes sense as a standalone project.

  • Logo updates
  • Visual direction
  • Website graphics

How will the project run?

You'll always know what's being decided, what we need you to review and what comes next.

  1. 01

    Discovery

    We look at how things work now, who uses them and where the problem shows up.

    Output: The problem to solve first.

  2. 02

    Scope and direction

    We agree on what's in, what's out and which decisions need approval before the work starts.

    Output: Scope, responsibilities and review points.

  3. 03

    Design and build

    We work through the content, flows, interface or technical changes in stages you can review.

    Output: A working draft or build for review.

  4. 04

    QA, launch and handover

    We check the finished work, release or transfer it and record what your team needs to run it.

    Output: A tested release and clear ownership notes.

What will you receive?

The exact files and systems depend on the project. We'll name every deliverable before work starts.

Page plan and copy

The sitemap, page priorities and website copy included in the project.

Responsive design

Desktop and mobile layouts for the pages and states we're designing.

Working website

The approved pages, built and checked against the project requirements.

Launch handover

Access, ownership and operating notes handed to your team.

Questions about Web Design

A few things clients usually ask before we plan the work.

Do we need finished copy before we contact you?

No. We can work out what each page needs to say and write the copy as part of the website project.

Can you redesign our existing website?

Yes. We'll start with the current site and keep what still works. The project can cover a full redesign or a specific group of pages.

Will we be able to update the site?

We'll discuss what your team needs to edit before choosing or changing the technical setup. At handover, you'll get the access and instructions included in the project.

Do you handle development as well as design?

Yes. RTL can handle the page structure, copy, interface design and front-end build, with backend work included when the scope needs it.

What needs attention?

Send what you know so far. We'll ask for anything else we need, then tell you whether it fits and what we'd recommend first.